01
What you pay forFacebook Ads
Ads that get you booked, not just seen.
Creative, targeting, testing, and daily management. We optimise for the only metric that pays your bills — qualified leads that turn into jobs.
We run your Facebook ads.
The SEO is included. The website is free. You pay for ad management and nothing else.
The Viterium Offer
Let us run your Facebook ads.
The SEO and the website are on us.
You pay for ad management. We handle your search rankings and build you a site worth sending traffic to — no build fee, no monthly hosting bill, no catch.
02
IncludedSEO
Show up when they search for you.
Technical fixes, local listings, and content built around what your customers actually type. Ads bring leads today; SEO keeps them coming after the budget stops.
03
FreeWebsite
A site built to convert the traffic.
Fast, mobile-first, and designed around one action. Most agencies charge thousands for this. We build it free, because ads sent to a bad site are money on fire.
How we keep score
Four numbers. Every month.
Not impressions. Not reach. Not engagement. The numbers that decide whether the marketing paid for itself.
- 01
Cost per lead
What one enquiry actually costs you, tracked per campaign and per creative.
- 02
Cost per booked job
The number that matters. Leads are vanity if they never make it onto the calendar.
- 03
Return on ad spend
Revenue produced for every dollar in. Reported against your close rate, not guessed.
- 04
Search visibility
Where you rank for the terms your customers use, and how that trend moves month over month.
How it works
Five steps. No mystery.
You should know exactly what happens after you say yes, including what we'll need from you and when.
- 01 · DiscoveryDay 1
We look at your numbers before we say a word.
A 20-minute call. What you're spending, what you're getting, and what a job is actually worth to you. If the maths doesn't work, we'll tell you on that call rather than sell you anyway.
From you20 minutes and honest numbers
- 02 · The buildWeek 1–2
We build your website. You don't pay for it.
Fast, mobile-first, and built around one action — getting you contacted. You review it, we adjust it, it goes live. No build fee and no hosting bill while you're a client.
From youYour logo, photos, and a review pass
- 03 · LaunchWeek 2–3
Ads go live with tracking already wired in.
Creative, audiences, and conversion tracking set up before a dollar is spent — so from the first day we know which ad produced which lead, and which lead became a job.
From youAd account access and a budget
- 04 · OptimiseOngoing
We manage it daily and kill what doesn't work.
New creative on a schedule, audiences tested against each other, and budget moved toward whatever is producing booked work. You get a report every month with the four numbers that matter and a plain-English read on what changed.
From youA quick monthly check-in
- 05 · CompoundMonth 2 onward
SEO builds underneath the whole thing.
Technical fixes, local listings, and content aimed at what your customers actually search. Ads bring leads while you're paying. Search keeps bringing them after you stop — that's why it's included.
From youNothing. This one runs in the background.
The obvious question
So what's the catch?
There isn't one, but there is a reason. Three of them, actually — and none of them are charity.
- 01
Ads pointed at a bad site lose money.
Traffic is the easy part. If the page it lands on is slow, confusing, or unreadable on a phone, the budget burns and nobody calls. Fixing that first is the cheapest performance work there is.
- 02
Your results are our results.
We're judged on cost per booked job. Handing you a site we didn't build and can't change would mean accepting a ceiling on our own numbers. So we build it, and we keep it fast.
- 03
It's how we earn the long contract.
Clients stay when the marketing works. Removing the upfront cost gets us to the part where it works, faster. That's the whole trade — no equity, no lock-in, no fine print.
You keep the website. Even if you leave.
No hostage situation. We hand over the code and the domain, and you walk with a site that works.
Questions
The things people ask on the call.
Answered here so you can decide before you book, not after.
There isn't one, but there is a reason. Ads sent to a slow or confusing site waste your budget and make us look bad, and we're measured on cost per booked job. Building the site ourselves is the cheapest way to protect our own numbers. You pay for ad management; the site is part of doing that job properly.
Get started
Let's find out what your ads should be doing.
A 20-minute call, no deck and no pitch. We look at your numbers and tell you whether we can move them.
No contract to sign on the call. No obligation afterwards.